Social Media Marketing

Copywriter

Bengaluru, Karnataka
Work Type: Full Time

Job role:

We're looking for a skilled   Copy writer  to work with teams across the company and craft valuable content that will educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, birthday cards and so on. Your projects will be your own to run, with complete creative freedom, but your content will need to align with brand guidelines.

Responsibilities:

  • Bachelor’s degree or equivalent experience in Marketing or Communications

  • 2+ years of experience in producing copy for digital, print and broadcast channels

  • Proven work experience as a Senior Copywriter, Product Copywriter or similar role

  • Excellent writing and editing skills, with a keen eye for detail

  • Hands-on experience with Content Management Systems (like WordPress)

  • An ability to write creative copy both for large pieces of content (e.g. blogs, product descriptions) and smaller texts (e.g. social media posts)

  • Solid time-management skills

  • Demonstrated success in managing a business social media presence

  • Solid understanding of SEO concepts preferred

Requirements:

  • Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
  • Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon
  • Excellent attention to detail and ability to multi-task projects and deliverables
  • Confirmed experience working with deadlines to deliver high quality output in a short span of time
  • Research industry-related topics, stay updated with the current trends and identify gaps in our content

  • Write original copy for ads and social networks

  • Prepare and publish articles that describe our company and clients we work with

  • Edit and fact-check pieces of content generated by the team

  • Exhibit exceptional skill with the nuances of social media writing, including the use of hashtags, emojis and acronyms

  • Liaise with designers to enrich text with visual aids, like images and charts

  • Shape language and tone used in sales emails, banners and brochures

  • Monitor metrics related to our content, like web traffic and conversion rates

  • Agency Experience is preference 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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